READ TO KIDS
SYSTEM DESIGN | RESEARCH
Centre for Knowledge Societies | Five Months
Mapping ecosystem, business modelling and usability testing of an Education-technology app for parental engagement in the early years among under-resourced communities in India.
India is in a reading crisis. Only 57.5% of children in Grade 3 are unable to read Grade 1 level text. - 2016 ASER report
A free mobile app that sought to promote emergent literacy and school readiness by encouraging parents and caregivers to read aloud to their young children between 0-8 years of age.
A LEARNING PILOT
The program was designed as a learning pilot structured to gather insights into the types of support parents and caregivers needed to adopt digital reading and to understand how the application could effectively scale to the millions of families in India lacking access to quality children’s books.